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The Laško Zlatorog Legend Returns!

There is a land with vast green forests, adorned with the warmth of the sea and the freshness of the mountains. Since 1852, Laško has intertwined its ingredients with love for the liquid gold, and enriched them with a strong tradition that has created the story of the most well-known of them all – Laško Zlatorog.

Its name was established with the legend of the ibex – the noble animal living in the Slovenian mountains, known for its invincible pride. Accordingly, we are presented with a unique taste that boasts the distinctive bitterness of the high-quality Slovenian hops, and results from the combination of decades-old recipes and original bottle-filling processes perfected by the latest technology.

Now the Zlatorog legend is turning a new page. The unforgettable icon from 1954 returns in a refreshed image that draws its inspiration from the real viewpoint in the Julian Alps. Through the window of the Northern Triglav Wall, illuminated by the golden sunrays, proudly emerges the new Laško Zlatorog. Ready to take the legendary Slovenian beer across the world!